LatestCoverageAll 50 states, D.C. and five territories now on the ledger|NewPuerto Rico's 78 municipios ledgered, municipio by municipio|FeatureAssessment appeal workspace — build a filing package from your own evidence|FeatureLiving reports — versioned, re-runnable, exportable|DevelopersMetered REST gateway · issued keys · signed webhooks|Live market readings · refreshed on loadAlbuquerque · NMMedian List$360K+2.5%|Austin · TXMedian List$550K-1.0%|Baltimore · MDMedian List$225K-6.3%|Bernalillo County · NMMedian List$364K+2.7%|Bexar County · TXMedian List$303K+3.7%|Boston · MAMedian List$859K+3.4%|Charlotte · NCMedian List$430K-0.1%|Chicago · ILMedian List$426K+9.3%|Clark County · NVMedian List$447K+0.1%|Columbus · OHMedian List$300K+0.6%|Cook County · ILMedian List$348K+5.1%|Dallas · TXMedian List$449K-0.1%|Davidson County · TNMedian List$465K-1.1%|Denver · COMedian List$569K+1.6%|Detroit · MIMedian List$105K-2.8%|Duval County · FLMedian List$297K-2.3%|El Paso · TXMedian List$260K+3.7%|Fort Worth · TXMedian List$332K-2.1%|Franklin County · OHMedian List$320K+3.2%|Fresno · CAMedian List$375K+2.1%|Harris County · TXMedian List$327K+0.6%|Houston · TXMedian List$340K+0.6%|Indianapolis · INMedian List$260K+2.3%|Jackson County · MOMedian List$275K+7.0%|Jacksonville · FLMedian List$309K-2.1%|Jefferson County · KYMedian List$248K-4.3%|Kansas City · MOMedian List$240K+4.3%|King County · WAMedian List$850K-4.0%|Las Vegas · NVMedian List$440K-1.1%|Los Angeles · CAMedian List$950K-0.5%|Louisville · KYMedian List$275K0.0%|Maricopa County · AZMedian List$458K-0.4%|Marion County · INMedian List$259K+3.7%|Mecklenburg County · NCMedian List$407K-5.3%|Memphis · TNMedian List$202K+2.5%|Mesa · AZMedian List$450K-3.1%|Milwaukee · WIMedian List$243K+5.7%|Multnomah County · ORMedian List$518K-1.2%|Nashville · TNMedian List$480K+1.0%|New York · NYMedian List$899K+0.5%|Oklahoma City · OKMedian List$275K-0.6%|Oklahoma County · OKMedian List$259K-0.7%|Philadelphia · PAMedian List$249K+0.3%|Phoenix · AZMedian List$480K0.0%|Pima County · AZMedian List$373K+0.9%|Portland · ORMedian List$640K-6.0%|Sacramento · CAMedian List$510K+4.0%|San Antonio · TXMedian List$236K-1.2%|San Diego · CAMedian List$994K+4.2%|San Francisco · CAMedian List$1.4M+1.7%|San Jose · CAMedian List$1.3M-11.9%|Santa Clara County · CAMedian List$1.3M+0.1%|Seattle · WAMedian List$874K-2.8%|Shelby County · TNMedian List$259K-2.4%|Suffolk County · MAMedian List$857K+7.3%|Tarrant County · TXMedian List$385K-1.2%|Travis County · TXMedian List$497K-5.3%|Tucson · AZMedian List$324K-0.9%|Wayne County · MIMedian List$160K0.0%|LatestCoverageAll 50 states, D.C. and five territories now on the ledger|NewPuerto Rico's 78 municipios ledgered, municipio by municipio|FeatureAssessment appeal workspace — build a filing package from your own evidence|FeatureLiving reports — versioned, re-runnable, exportable|DevelopersMetered REST gateway · issued keys · signed webhooks|Live market readings · refreshed on loadAlbuquerque · NMMedian List$360K+2.5%|Austin · TXMedian List$550K-1.0%|Baltimore · MDMedian List$225K-6.3%|Bernalillo County · NMMedian List$364K+2.7%|Bexar County · TXMedian List$303K+3.7%|Boston · MAMedian List$859K+3.4%|Charlotte · NCMedian List$430K-0.1%|Chicago · ILMedian List$426K+9.3%|Clark County · NVMedian List$447K+0.1%|Columbus · OHMedian List$300K+0.6%|Cook County · ILMedian List$348K+5.1%|Dallas · TXMedian List$449K-0.1%|Davidson County · TNMedian List$465K-1.1%|Denver · COMedian List$569K+1.6%|Detroit · MIMedian List$105K-2.8%|Duval County · FLMedian List$297K-2.3%|El Paso · TXMedian List$260K+3.7%|Fort Worth · TXMedian List$332K-2.1%|Franklin County · OHMedian List$320K+3.2%|Fresno · CAMedian List$375K+2.1%|Harris County · TXMedian List$327K+0.6%|Houston · TXMedian List$340K+0.6%|Indianapolis · INMedian List$260K+2.3%|Jackson County · MOMedian List$275K+7.0%|Jacksonville · FLMedian List$309K-2.1%|Jefferson County · KYMedian List$248K-4.3%|Kansas City · MOMedian List$240K+4.3%|King County · WAMedian List$850K-4.0%|Las Vegas · NVMedian List$440K-1.1%|Los Angeles · CAMedian List$950K-0.5%|Louisville · KYMedian List$275K0.0%|Maricopa County · AZMedian List$458K-0.4%|Marion County · INMedian List$259K+3.7%|Mecklenburg County · NCMedian List$407K-5.3%|Memphis · TNMedian List$202K+2.5%|Mesa · AZMedian List$450K-3.1%|Milwaukee · WIMedian List$243K+5.7%|Multnomah County · ORMedian List$518K-1.2%|Nashville · TNMedian List$480K+1.0%|New York · NYMedian List$899K+0.5%|Oklahoma City · OKMedian List$275K-0.6%|Oklahoma County · OKMedian List$259K-0.7%|Philadelphia · PAMedian List$249K+0.3%|Phoenix · AZMedian List$480K0.0%|Pima County · AZMedian List$373K+0.9%|Portland · ORMedian List$640K-6.0%|Sacramento · CAMedian List$510K+4.0%|San Antonio · TXMedian List$236K-1.2%|San Diego · CAMedian List$994K+4.2%|San Francisco · CAMedian List$1.4M+1.7%|San Jose · CAMedian List$1.3M-11.9%|Santa Clara County · CAMedian List$1.3M+0.1%|Seattle · WAMedian List$874K-2.8%|Shelby County · TNMedian List$259K-2.4%|Suffolk County · MAMedian List$857K+7.3%|Tarrant County · TXMedian List$385K-1.2%|Travis County · TXMedian List$497K-5.3%|Tucson · AZMedian List$324K-0.9%|Wayne County · MIMedian List$160K0.0%|
Property-class scope

The story of this market

The typical home in ZIP 28401 sells for about $375,000, or $235 per square foot.

Prices are down 6% from a year ago, which gives buyers more room to negotiate. Homes take about 42 days to sell. HUD's fair market rent for a two-bedroom is $1,650 a month.

ZIP market report · consumer edition · quarterly refresh
Track this ZIP

ZIP 28401 — Wilmington

New Hanover County →refreshed Oct 8, 2026next refresh Nov 7, 2026
Market mood · cautiously optimistic

The 28401 housing market is showing signs of stabilization after a period of rapid price appreciation, with a median home value of $375,000. While year-over-year prices have dipped slightly, the area remains a high-demand urban core driven by its historic appeal and proximity to the waterfront. Inventory levels are moderate, and the market is currently balanced between buyers and sellers.

Who this ZIP fits

This ZIP code is ideal for urban-minded professionals, investors interested in historic renovation, and those who prioritize walkability and proximity to downtown amenities. It is less suited for buyers seeking large suburban lots or those requiring top-tier school districts, as the area is primarily urban and historic.

Parent geography
Aerial view · ZIP boundaries2020 Census ZCTA boundary over current aerial imagery
Leaflet Imagery © Esri, Maxar, Earthstar Geographics
Land area · 80.4 km²Water area · 13.7 km²U.S. Census Bureau TIGERweb — 2020 Census ZCTA5 boundary
Median sale price
$375,000
-6% year over year
Corroborated · 1 anchor · 0% off nearest
Days on market
42 days
Active listings
229
Listings with price cuts
18%
share of active listings
Sale-to-list ratio
97.5%
of asking price
ZIP Market ScoreZIP-SCORE-1.3 · 4/4 sections graded
57
Composite · average of graded sections
Computed only from this report's published readings — sections without data are excluded, never estimated.
20
Growth/100

Median prices moved down 6.0% year over year.

68
Liquidity/100

Homes spend a median of 42 days on market with 4.5 months of supply — a fast-moving market.

67
Momentum/100

18% of listings have cut prices · homes sell at 97.5% of asking — demand is running ahead of supply.

71
Safety & stability/100

no recorded foreclosure-ledger notices (0.0 per 10,000 residents) · unemployment 4.8% · poverty 19.5% — a stable, low-distress profile.

Median price · ten-year history

Researched annual trajectory for this ZIP, from published historical series

2016201720182019202020212022202320242025202620282030$115,000$230,000$345,000$460,000$575,000

Solid: researched ten-year history · dotted: 1 / 3 / 5-year projection extended from the historical 8.2%/yr trend — a deterministic estimate, not a published forecast or guarantee.

Property tax · ten-year history

Median annual property tax paid on this ZIP's residential parcels

2016201720182019202020212022202320242025202620282030$1,500$2,250$3,000$3,750$4,500

Solid: researched ten-year history · dotted: 1 / 3 / 5-year projection extended from the historical 6.5%/yr trend — a deterministic estimate, not a published forecast or guarantee.

Census trends · population flowsACS 2020-2024 5-year estimates
Population change
+1.2%

versus the prior ACS vintage

Net migration
+450 people

net influx — more people moved in than out

Population base
28,500

ZCTA 28401, New Hanover County, NC

Immigration & foreign-bornU.S. Census Bureau ACS · ZIP granular
Foreign-born share
5.8%
Foreign-born residents
1,284
Naturalized (of foreign-born)
22.4%
Non-citizens (of population)
4.5%
Entered 2010 or later (of foreign-born)
34.7%
World region of birth (foreign-born)
Americas
72.2%
Europe
20.5%
Asia
6.2%
Africa
1.2%

ACS 2024 5-year estimates. Aggregate published statistics for this ZIP — never individual records, and never an attribute of any individual property or resident.

Area context
Crime & safety

Crime rates in the 28401 ZIP code are higher than the national average, with property crime being the most frequently reported issue. Local law enforcement continues to focus on community-based policing initiatives to address safety concerns in the downtown and surrounding historic districts.

Schools & education

Schools serving the 28401 area are part of the New Hanover County School District, which maintains a mix of magnet and traditional neighborhood schools. Performance ratings vary significantly by individual campus, with some schools receiving high marks for specialized programs while others face challenges related to socioeconomic factors.

Environmental & hazard

The area is subject to hurricane and tropical storm risks due to its coastal proximity, necessitating strict adherence to building codes and flood insurance requirements. Much of the ZIP code lies within or near designated flood zones, making flood insurance a critical component of property ownership.

Growth & development

Economic momentum is driven by the revitalization of downtown Wilmington, the expansion of the film industry, and growth in the healthcare and education sectors. Major infrastructure projects include ongoing improvements to the Cape Fear River waterfront and regional transportation corridors.

Taxation

Composed from the ARED governance burden registry — tier-native tax structure (state + county + city + special districts), never averaged. State (North Carolina) — Tax Lien Attachment: A tax lien attaches to all real property, taking priority over all other liens and encumbrances regardless of when they were created. State (North Carolina) — Ad Valorem Property Tax: Tax is calculated by multiplying the assessed value of the property by the combined state and local tax rate. The formula is: Tax = (Assessed Value / 100) * Tax Rate.

Transportation & commute

Residents in 28401 benefit from a central location with easy access to major thoroughfares like US-74 and US-421, facilitating commutes to the Wilmington employment core. Public transit options are available via the Wave Transit system, though most residents rely on personal vehicles.

Recreation & amenities

The ZIP code features extensive access to the Cape Fear Riverwalk, numerous historic parks, and proximity to the Wilmington Riverfront. Shopping and dining are concentrated in the historic downtown district, providing a high density of local amenities within a short distance.

Rental market

The rental market is characterized by high demand due to the area's popularity with students and young professionals, keeping vacancy rates low. Short-term rental activity is strictly regulated by city ordinances, which has influenced the availability of long-term housing stock.

Economy & employers

The economy is anchored by the Port of Wilmington, the healthcare sector (Novant Health), and the University of North Carolina Wilmington. Tourism and the film industry also serve as significant economic drivers for the region.

Transportation & infrastructure

The area is served by a network of state highways and the Wave Transit bus system, which provides connectivity throughout the city. Infrastructure planning focuses on improving traffic flow and pedestrian accessibility in the downtown core.

Development pipeline

Development is heavily focused on urban infill and the adaptive reuse of historic buildings. City planning emphasizes maintaining the historic character of the area while increasing density in designated corridors.

County appraisal district

The New Hanover County Tax Department conducts property assessments on a cyclical basis to ensure valuations reflect current market conditions. Property owners can appeal assessments through the Board of Equalization and Review.

Special districts

Parcels in this ZIP are subject to standard municipal and county tax districts, with no special MUD or PID assessments reported. School district boundaries are managed by the New Hanover County Board of Education.

Insurance & hazard market

Property insurance premiums in this coastal area are influenced by hurricane and flood risk, with many properties requiring separate flood insurance policies. Market health is stable, though costs remain high due to regional hazard exposure.

Migration & population flows

North Carolina continues to experience positive net domestic migration, driven by retirees and professionals relocating from the Northeast and Midwest. The state's favorable tax climate and quality of life remain primary attractors.

Foreclosure doctrine

North Carolina is a non-judicial foreclosure state, allowing for a relatively streamlined process for lenders. Borrowers have limited redemption rights once the foreclosure sale is finalized.

Disclosure doctrine

Sellers are required to provide a Residential Property and Owners' Association Disclosure Statement, which covers the condition of the property's major systems and known defects. This must be provided to the buyer prior to the offer being accepted.

Discovery profileACS 2020-2024 5-year estimates
Census profile · ZCTA 28401, New Hanover County, NC
Population
28,500
Median age
34.2 yrs
Owner-occupancy
38.5%
Median home value
$330,529
Median gross rent
$1,450
Median household income
$57,968
Median year built
1965
Vacancy rate
9.2%
Renter share
61.5%
Owner cost burden
28.4%
Renter cost burden
45.2%
Population change
+1.2%
Net migration
450
Work-from-home share
18.5%
Mean commute
21.4 min
Bachelor's or higher
38.2%
Unemployment
4.8%
Poverty rate
19.5%
Avg household size
2.3
White
62.1%
Black or African American
28.4%
Hispanic or Latino
5.2%
Other
4.3%

Data retrieved from data.census.gov ZCTA 28401 profile.

Public schools with an address here · 3

Public schools whose reported address is in this area (NCES). Not attendance boundaries — schools that serve residents may sit outside it. Check the district's address locator for assignment.

Snipes Academy of Arts and DesignElementary4/10New Hanover County SchoolsFocuses on arts-integrated curriculum.
Williston Middle SchoolMiddle3/10New Hanover County SchoolsServes the downtown and surrounding neighborhoods.
New Hanover High SchoolHigh6/10New Hanover County SchoolsHistoric campus with a wide range of academic and extracurricular programs.
School districts
New Hanover County SchoolsBLarge district serving the entire county with a diverse student population.
Utilities & services
ElectricDuke EnergyPrimary provider for the region.
Natural GasPiedmont Natural GasServes most residential and commercial properties.
Water/SewerCape Fear Public Utility AuthorityProvides water and wastewater services.
InternetSpectrum/AT&TBroadband and fiber options available.
Major employers & industries
Novant HealthHealthcareMajor regional employer.
University of North Carolina WilmingtonEducationSignificant economic and employment anchor.
NC State Ports AuthorityLogisticsKey driver of regional trade and employment.
Major amenities · ZIP 28401
Entertainment venues, stadiums & amphitheaters
16 · 20 mi
Family fun & things to do
20+ · 13 mi
Museums, galleries & history
17 · 20 mi
Parks, trails & nature
20+ · 13 mi
Lakes, marinas & beaches
8 · 20 mi
Shopping & dining districts
12 · 13 mi
Airports
1 · 31 mi

Theme parks, venues, golf, airports, museums, water and shopping across the area from Google Maps, ranked by popularity within the radius shown.

Amenities & attractions3 retained amenities · 2 developments on the horizon
Inside this ZIP
Cape Fear Riverwalk
Park/Trail

A scenic boardwalk along the river featuring shops, restaurants, and historic sites.

Wilmington Convention Center
Entertainment

A major venue hosting conferences, concerts, and community events.

Thalian Hall
Performing Arts

A historic theater and cultural landmark in the heart of downtown.

On the horizon · announced & under construction
Riverfront RevitalizationMixed-UseOngoingContinuous development of residential and commercial spaces along the Cape Fear River.
Downtown Infrastructure UpgradesInfrastructureApprovedPlanned improvements to streetscapes and utility capacity in the historic district.
Sources · 5 cited

Key-figure check: no independent anchor retained yet — first-researched cycles establish the anchor baseline this pass.